60–80% of product descriptions are too undifferentiated for AI. Generic phrases like "high-quality material, modern design" mean nothing to AI. LOCO changes that.
60–80% of product descriptions are too undifferentiated for AI. Generic phrases like "high-quality material, modern design" mean nothing to AI. LOCO changes that.
ChatGPT, Perplexity, and Google AI Overviews are changing how people shop. AI doesn't index keywords – AI compares meaning. When someone asks "which jacket for trekking in the Alps," AI reads product texts and recommends the ones with concrete information. A generic description like "high-quality material, modern design, ideal for everyone" tells AI nothing. AI skips it.
And here's the catch: DeepL translates a generic text faithfully and grammatically correctly – but still generically. A faithful translation of a bad text is still a bad text, just in a different language.
LOCO AI sharpens product descriptions, adds concrete usage, removes generic phrases, and increases differentiation. The goal: a product isn't just translated – it's understandable to AI.
1 source text improvement = improvement in ALL languages at once. When you optimize a Czech description, LOCO automatically reflects the changes in German, Polish, English, and every other language. Multiplicative effect – instead of fixing 5 languages separately, you fix one source.
E-shops with supplier texts – when most of the catalog uses generic supplier descriptions without edits. E-shops with large catalogs – when you can't manually rewrite thousands of products. E-shops expanding abroad – when you want to be visible in AI search on every market.
AI agents enhance hundreds of products per day. You see before/after and approve the results. No waiting for a copywriter, no uncontrolled changes.