ChatGPT, Perplexity, and Google AI Overviews are changing how people shop. AI doesn't index keywords – it compares meaning, evaluates specificity, judges consistency, and recommends concrete products.
ChatGPT, Perplexity, and Google AI Overviews are changing how people shop. AI doesn't index keywords – it compares meaning, evaluates specificity, judges consistency, and recommends concrete products.
How does AI understand us? Are we recommendable? Are we interpreted correctly? E-shops focus on SEO, PPC, feeds – but they don't think about how AI sees them. That's the market's blind spot.
Specific descriptions – usage, parameters, not vague "high-quality material." Terminology consistency – AI links products by stable meaning. Quality per language – AI rates German differently than English. Structure and differentiation – every product must be unique.
Content completeness. Terminology consistency. Product differentiation. AI readiness score. LOCO shows you how ready your content is for AI search – and what to improve first. E-shops that solve this earlier gain a huge competitive edge.
Free AI readiness audit